Privacy Policy

Last updated: February 2026

This Privacy Policy describes how T’AOY (“we”, “us”, “our”, or the “Brand”) collects, uses, and discloses your personal information when you visit, shop from, or interact with our website (the “Site”) and related services (collectively, the “Services”).

For the purposes of this Privacy Policy, “you” and “your” refer to customers, website visitors, and any individual whose personal information we collect.

We encourage you to read this Privacy Policy carefully.


Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. When we do, we will revise the “Last updated” date and post the updated version on our Site.


Information We Collect

We collect personal information to provide you with a seamless shopping experience for our women’s loungewear and nightwear collections.

1. Information You Provide to Us

When you shop or interact with T’aoy, we may collect:

  • Contact Information — Name, email address, phone number, shipping and billing address

  • Order Details — Purchase history, payment confirmation, delivery details

  • Account Information — Username, password, and account preferences

  • Customer Support Messages — Any information you share when contacting us

Providing certain information may be necessary to complete your purchase or access specific features.


2. Information Collected Automatically

When you visit our Site, we may automatically collect certain information, including:

  • IP address

  • Browser type and device information

  • Pages visited and time spent on our Site

  • Interaction with emails or advertisements

We collect this information using cookies, pixels, and similar technologies to improve your shopping experience.


3. Information from Third Parties

We may receive information from:

  • E-commerce platforms (e.g., Shopify)

  • Payment processors (to securely process transactions)

  • Analytics and marketing partners

  • Advertising platforms

Any third-party information is handled in accordance with this Privacy Policy.


How We Use Your Information

We use your personal information to:

  • Process and fulfill your orders

  • Manage your account

  • Provide customer support

  • Send order confirmations and updates

  • Improve our website and product offerings

  • Send promotional communications (if you opt in)

  • Prevent fraud and maintain security

If you are located in the EEA, we process your information under applicable legal bases, including contractual necessity and legitimate interest.


Marketing Communications

With your consent, we may send you emails or messages about new arrivals, exclusive drops, and special offers. You can unsubscribe at any time using the link provided in our emails.


Cookies & Tracking Technologies

We use cookies to:

  • Enable core website functionality

  • Remember your preferences

  • Analyze traffic and improve performance

  • Personalize advertisements

You can control cookies through your browser settings. Please note that disabling cookies may affect certain website features.

We recognize the Global Privacy Control (GPC) signal for opt-out preferences where applicable.


Sharing Your Information

We may share your personal information with:

  • Payment processors

  • Shipping and fulfillment partners

  • IT and cloud service providers

  • Marketing and analytics partners

  • Legal authorities where required by law

We do not sell your personal information for monetary compensation. However, certain data sharing for advertising purposes may be considered “sharing” under applicable privacy laws.


User-Generated Content

If you leave reviews or post content on our Site or social media platforms, that content may be publicly visible. We are not responsible for how others use publicly shared information.


Children’s Privacy

Our Services are not intended for individuals under 16 years of age. We do not knowingly collect personal information from children.


Data Security & Retention

We implement reasonable safeguards to protect your information. However, no system is completely secure.

We retain personal information only as long as necessary to:

  • Fulfill orders

  • Maintain records

  • Comply with legal obligations

  • Resolve disputes


Your Rights

Depending on your location, you may have rights including:

  • Access to your personal data

  • Correction of inaccurate data

  • Deletion of your data

  • Data portability

  • Opt-out of targeted advertising

  • Withdrawal of consent

To exercise your rights, please contact us using the details below.

We will not discriminate against you for exercising your privacy rights.


International Transfers

Your information may be processed outside your country of residence. Where required, we use approved safeguards such as Standard Contractual Clauses.


Contact Us

If you have questions about this Privacy Policy or would like to exercise your rights, please contact us:

Email: hello@taoylagos.com
Address: Lagos, Nigeria

For the purposes of applicable data protection laws, T’AOY is the data controller of your personal information unless otherwise stated.